Our team has plenty of expertise and even more to say about business, culture, technology, marketing, and design. Every other Friday, our team sits down to share insight into one of these topics to hopefully help our listeners improve and be inspired.
As part of our branding and our identities as digital makers, we liken ourselves to blacksmiths and other crafter types. In the same way a blacksmith uses his hammer to shape and mold his metal creation, we use our tools to shape and mold pixels into beautiful, functional websites. Our tools are important to us, so we’d like to share with everyone some of our favorite tools that we use daily.
Question: How do I get good imagery for marketing? Answer: No worries, friend. We have 4 ways to hook you up regardless of your budget.
Websites are fantastic tools for marketing, information and selling products or services. But the web is an ever-growing and advancing technology and it’s capabilities expand constantly. Much the way cities develop, thousands of people from around the world are building and updating powerful tools and resources for others to tap into, connect to and build up. What makes this important though, is how it can help you or your business grow and optimize.
We’ll take a look at how to choose an effective product for your target audience by asking 5 simple questions.
You’ll hear us talk a lot about the importance of a well designed website and clear social media marketing plan. These are both aspects of marketing that can sometimes be hard to grasp because they are, well, intangible.
There’s a lot of discussion about Content Management Systems (CMS) in the world of the web. Most of the chatter is about WordPress but there are ever-growing communities springing up around many other options and as a result there is a lot of argument as to which CMS is best.
As a business, it seems appropriate to create a campaign that ties in to a discount, and watch the resulting data to gauge success based on sales, clicks, or whatever metric you like to use. I challenge you to set aside the data, and take a very deliberate look at your market and truly communicate with them.