Frederick, Seibert & Associates, Inc is well known in the region for its expertise in land surveying, civil engineering, land planning, landscape architecture, and environmental engineering/design. They strive to showcase their professional excellence and their website no longer reflected that, as it was built more than a decade ago.
The main content of the new website focuses on who FSA is and how they can help prospective clients. The old structure did not allow this information to shine. With a new navigation tool, it is easy to explore the site in an engaging way.
We refocused the structure of the site to highlight FSA’s success in their field and in doing so it increases search engine optimization on the back end. Including case studies that show the impressive photos of the work, as well as detailed information, not only gives the site visitors confidence in FSA’s abilities but also can bring in new leads through SEO. This is also supported by the current, up-to-date News section.
The previous site design was not mobile-friendly. With the growing mobile audience, it is of utmost importance that every website be mobile-friendly. Accessibility, in general, is a large part of what Pixel and Hammer does for its clients, and FSA is no different. Their new design is up to date and follows all accessibility guidelines.
With the addition of custom type pages for the case studies, news, etc, we created a CMS that will be much easier for the FSA team to make edits and keep their site current. As always, we offer extensive training and create guides for our clients to refer to at any time they may need.
Visit their website today!
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