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Digital Marketing

Essential Google Analytics Metrics: Tracking and Analyzing Your Website’s Performance

Google Analytics is an invaluable resource for digital agencies looking to track and analyze their website’s performance. With its vast array of data, it can be difficult to know which metrics to prioritize. In this blog post, we’ll delve into the most crucial Google Analytics metrics that every digital agency should be monitoring, and explain […]

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ADA Compliant

The Role of Accessibility in Modern Web Design & Why it Matters

In today’s digital age, websites have become an essential part of our daily lives. As web designers, it is crucial to ensure that everyone, regardless of ability, can access and enjoy these digital spaces. Accessibility in web design is more than just a moral obligation – it’s a fundamental aspect of creating an inclusive and […]

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Website Performance

Why Website Speed Matters – An In-Depth Analysis by Pixel & Hammer

The importance of website speed cannot be overstated in today’s digital age. A fast-loading website not only provides a better user experience, but it also has a significant impact on your search engine rankings. In this section, we’ll delve deeper into the reasons why website speed matters. User Experience User experience is a critical factor […]

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Copywriting

The Art of Storytelling: How to Craft Engaging Website Narratives

Storytelling is an age-old tradition that has the power to captivate, engage, and inspire. In the world of web design, incorporating storytelling elements into your website can create a memorable user experience and forge a lasting emotional connection with your audience. In this blog post, we will explore the art of storytelling and discuss how […]

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Communication & Marketing

Bridging the Gap: Effective Communication Strategies for Web Designers & Clients

Creating a successful web design project requires a strong collaboration between designers and clients. Effective communication is the key to ensuring that both parties understand the project goals, constraints, and expectations. In this blog post, we will explore various communication strategies for web designers and clients, helping to bridge the gap and foster a productive […]

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Podcast Production

Master the Art of Podcasting: A Comprehensive Guide to Creating a Successful and Impactful Podcast Series

The world of podcasting has grown exponentially in recent years, and it shows no signs of slowing down. As a digital agency, we understand the importance of creating engaging and impactful content across multiple platforms. Podcasts offer a unique opportunity to reach and connect with your audience on a deeper level. In this blog post, […]

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Web Design

Unleashing Creativity: Top 10 Graphic Design Trends for 2023

Stay Ahead of the Curve with the Latest Design Innovations As we venture further into 2023, the world of graphic design continues to evolve and adapt to the ever-changing needs of the market. At Pixel & Hammer, a leading digital agency, we pride ourselves on staying up-to-date with the latest trends and techniques. This year […]

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Influencer Marketing

Navigating the World of Influencer Marketing: A Comprehensive Guide for Brands

Uncover the Power of Influencers in the Digital Age and Boost Your Brand’s Online Presence In today’s digital world, podcasts have become a popular choice for daily commutes, Instagram is transforming the way people shop online, and TikTok offers endless entertainment and laughter. The increasing preference for digital content consumption has led to a saturated […]

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Digital Marketing

Unlocking Success for Small Businesses: Get A Customized Digital Marketing Strategy

Marketing is an essential aspect of any business, whether big or small. It helps create brand awareness, generate leads, and ultimately boost sales. However, many small business owners shy away from marketing, citing costs as the primary reason. While it is true that marketing can be expensive, it is equally important to note that it […]

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Website Performance

Maximizing Your Website’s Potential: A Guide to Tracking Performance with Data

A website is not only the foundation of your marketing presence but also a powerful tool for unlocking insights about your customers and target audience. By analyzing data such as what content users spend the most time reading and how they find you online, you can optimize your website and marketing strategy to better serve […]

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